As spring transitions to summer in 2025, hairstyling trends are embracing a more natural, lived-in aesthetic. Leading this movement are matte hair sprays, the unsung heroes delivering textured perfection without unwanted shine. Whether you’re battling spring humidity or preparing for summer heat, these versatile styling allies deserve a prime spot in your beauty arsenal.
Why matte finishes are dominating 2025 hair trends
The polished, glass-like hair finishes of previous years are making way for more effortless, touchable styles. “We’re seeing a definite shift toward texture over shine,” explains celebrity hairstylist Emma Richards. “Clients want their hair to look naturally tousled, as if they’ve just returned from a beach vacation – but with enough hold to maintain the style throughout the day.”
This desire for natural volume without excessive shine has catapulted matte hair sprays to must-have status in professional and personal styling kits alike.
How matte sprays differ from traditional hair sprays
Unlike conventional hair sprays that leave a glossy, sometimes stiff finish, matte formulations incorporate ingredients that absorb light rather than reflect it. Clay minerals, rice starch, and silica are common components that create that coveted dry texture while still providing hold.
“Think of traditional hair spray as lip gloss and matte spray as your favorite velvet-finish lipstick,” explains Richards. “Both serve a purpose, but the end result has a completely different visual and tactile quality.”
Perfect for adding instant volume this spring
As we navigate the seasonal transition, many are discovering how matte sprays can add significant volume without daily heat styling. These sprays work wonderfully for:
- Creating textured, voluminous bobs that appear thicker
- Adding grip to slippery hair before styling
- Refreshing second-day hair without weighing it down
- Building height at the crown for elegant updos
Application techniques for maximum texture
The magic of matte sprays lies not just in the formula but in the application. For thin hair seeking volume, try these professional techniques:
Section dry hair and spray at the roots, then massage gently with fingertips. This creates lift without the heavy feeling of traditional volumizing products. For all-over texture, hold the can 8-10 inches away and spray in a sweeping motion, then scrunch with hands.
Master colorist Julian Farel recommends: “Flip your head upside down and spray toward the roots for dramatic volume. The matte finish actually makes fine hair appear thicker because it creates friction between strands.”
Styling versatility from day to night
The adaptability of matte sprays makes them perfect for half-up styles that transition seamlessly from office to evening. Begin with a light application for daytime texture, then layer more product for evening styles requiring stronger hold.
For those battling spring breezes, matte sprays offer excellent wind resistance without helmet-head stiffness. The textured finish actually works with natural movement rather than fighting against it.
Best matte spray options for different hair types
For fine hair, look for lightweight formulas containing rice starch. Those with thick or coarse hair benefit from products with stronger holding polymers and moisturizing ingredients like argan oil that prevent the matte effect from creating excessive dryness.
Curly and wavy textures thrive with matte sprays designed to enhance natural pattern while controlling frizz, particularly important as we head into summer’s humidity.
The environmental edge: Low-waste options trending in 2025
This year’s most innovative matte sprays come in refillable packaging or concentrate forms that require less shipping weight and packaging. The beauty industry’s sustainability push has finally reached styling products, with several brands introducing powder-to-spray conversions that minimize environmental impact.
These modern matte sprays offer texture without compromise – proving that achieving perfectly undone hair can align with environmental values. Will you be making the switch to the matte revolution this season?